What is Zapier?
Zapier is an online automation tool that connects your favorite apps, such as Gmail, Slack, Trello, and thousands more. It lets you create automated workflows, called "Zaps," to handle repetitive tasks without any coding knowledge.
Its core strength lies in its simplicity and vast library of over 6,000 integrated apps. You can easily build a "Zap" that says, "When this happens in App A, then do that in App B." This saves countless hours of manual data entry and allows your software tools to communicate with each other seamlessly.
Who is Zapier for?
Perfect for anyone who uses multiple web apps and wants to save time by automating repetitive digital tasks. It empowers users to build their own integrations without hiring a developer.
Marketers
To automate lead nurturing and social media posting
Small Business Owners
To connect sales, accounting, and customer support tools
Operations Managers
For streamlining internal processes and reporting
Entrepreneurs
To build automated systems for their growing business
Main Features of Zapier
App Integration (6,000+)
Connects with more web apps than any other platform
Workflow Automation
Create simple or multi-step "Zaps" to automate tasks
AI-powered Zap Builder
Describe your workflow in plain English to build it automatically
No-Code Interface
An intuitive, step-by-step builder accessible to everyone
Pros and Cons
✅ Pros
- Connects with virtually any web app (6,000+)
- Incredibly easy to learn and use for basic automations
- Reliable and has a huge, supportive community
- AI features help build workflows with natural language
❌ Cons
- Can become expensive as your task usage increases
- Multi-step Zaps require a paid plan
- Less flexible for complex logic than some competitors
Zapier Tutorial - Getting Started
Step 1: Sign up and create a Zap
Sign up for a free Zapier account and click the 'Create Zap' button to start your first workflow.
Step 2: Choose your Trigger
Select the app and the event that will start your automation. For example, 'New Email' in Gmail.
Step 3: Choose your Action
Select the second app and the event that should happen. For example, 'Add a Row' in a Google Sheet.
Step 4: Map your data and test
Tell Zapier what information to move from the trigger to the action, then test your Zap and turn it on!
💡 Pro Tips
- Start with simple, two-step Zaps to get the hang of it.
- Explore pre-made Zap templates for popular use cases to save time.
- Use the 'Filter' action (on paid plans) to make Zaps only run when certain conditions are met.
- Try the AI Zap builder: describe your desired workflow in a sentence to get a head start.
Frequently Asked Questions about Zapier
Yes, Zapier has a free plan that allows for a limited number of tasks and simple two-step Zaps, which is great for beginners and simple automations. For multi-step workflows, more tasks, and advanced features, paid plans are available.
No, absolutely not. Zapier is a no-code platform designed for everyone. You can connect apps and build automated workflows using a simple, step-by-step graphical interface without writing a single line of code.
Zapier is known for its superior ease of use and a massive library of over 6,000 app integrations, making it ideal for quick and simple automations. Make.com offers a more visual and powerful workflow builder that excels at handling complex, branching logic and is often more cost-effective for very high task volumes.